Description
Red Bull is a brand of energy drinks created and owned by the Austrian company Red Bull GmbH. With a market share of 38%, it is the most popular energy drink brand as of 2019, and the third most valuable soft drink brand behind Coca-Cola and Pepsi. Since its launch in 1987, more than 100 billion cans of Red Bull have been sold worldwide, including over 11.5 billion in 2022
Over the years, Red Bull has offered many variations of its drink, all based on the same formula but differing in taste and colour.
Red Bull began offering variations on its drinks in 2003 with a sugar-free version of the drink with a different flavor from the original, called Red Bull Sugarfree. In 2012, Red Bull released Red Bull Total Zero, a variant with zero calories.
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